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diesel
Founded in 1978 by Renzo Rosso, Diesel is an international lifestyle brand known for pushing fashion forward with premium denim, bold design, and an alternative point of view. What started with denim craftsmanship has grown into a global name spanning apparel, accessories, watches, jewelry, fragrances, and lifestyle collaborations. Since 2020, creative director Glenn Martens has led Diesel’s collections, continuing the brand’s reputation for innovation while blending luxury fashion with a rebellious edge. Built around creativity and individuality, Diesel continues to stand apart through trend setting style and decades of design influence.